People online in Airtime are highlighted at the top of the buddy list with "play" arrows next to them.
If you click a person's name, a chat window appears below the buddy list where you can talk to them casually without video chatting.
Click one and Airtime pairs you with somebody who's also interested in that topic.
The company hopes that following an intense episode of Mad Men, people will hop online and talk to strangers about it.
If you do want to video chat, you can click the camera icon next to a person's name and the conversation begins.
While you can pick and choose people to chat with, Airtime first and foremost attempts to connect random people with similar interests.
If you click the huge "Talk to Someone" button, the service pairs you up with a user who has similar interests on Facebook.
As the video chat launches, a list of mutual interests, friends, cities you've both lived in, a common birth year, and more might show up onscreen to help stimulate conversation.
If you want to meet new people, Face Flow makes it really easy to meet people from all around the world.
There are public chatrooms in which you can chat with other members and you can browse member profiles to make new friends.
On the whole, Airtime video chats seem to be better quality than those on Google , and about on par with a Face Time call over a decent connection.